A jewellery brand with a quirky twist and a bright, fun colour palette.
Kreative Chaos is a handmade jewellery and homeware brand with a focus on hand crafted items created from precious stones that owner and designer Lyz collects on her travels around the world. Having previously bought one of my pre-made logo designs, Lyz approached me with a request for something more unique and tailored to her brand. We worked together to create a brand aesthetic that is timeless and classic, centring around a beautiful calligraphic letter mark, but with a quirky and creative twist that reflects the ‘chaos’ of the brand name.
When Lyz told me that yellow was her colour I knew it would be a perfect base for her brand palette. After a few iterations, the final palette pairs a bright sunshine yellow with soft shades of teal, turquoise and jade against clean whites and greys, creating a brand that feels fresh, chic, elegant and fun.